Locale Medical Center offers upscale apartment-style accommodations with amenities like an outdoor pool, 24-hour fitness center, and rooftop terrace. Located near the Texas Medical Center, it's close to attractions like the Houston Zoo and NRG Stadium, with convenient metro access for city exploration. The furnished apartments feature fully equipped kitchens, free high-speed WiFi, and flat-screen TVs, catering to various group sizes from one to three bedrooms. Additional facilities include a 24-hour business center, meeting room, and self-parking, making it ideal for both leisure and business travelers.
2018
83%
$166
118%
67%
23%
By integrating automated guest journeys with our Locale virtual guest support team and onsite operations teams, we achieved a guest review rating of 4.7 out of 5.
Our dedicated efforts towards building base business with longer stay demand have fortified occupancy rates.
We seized compression opportunities, driving ADR premiums compared to the competitive set, highlighting our ability to maximize revenue in peak times from concerts, sporting events, and conventions in the area.
A centralized staffing model combined with a tech-enabled approach has not only streamlined operations but also significantly boosted our GOP margin to 67%, outperforming traditional hotel management models.
Our management approach has positioned Locale Medical Center ahead of its local competition, including the Intercontinental, Marriott, Hilton, Westin, Doubletree and Hilton Garden Inn.
Over the past five years, Locale Medical Center stands as a benchmark in apartment-style accommodations, thanks to our innovative and profitable management approach. We offer a model for real estate owners aiming for excellence and invite them to join us in setting new industry standards.
We chose Locale to manage our Nashville short-term rental project, and we’re glad we did. They recognize that each project and owner is unique. Locale has helped us to enhance value without losing focus on creating a top level guest experience. We look forward to working with them again.